The Junction Farmers Market provides local, sustainably produced fresh foods in ways that build our community, support local food growers and producers, and promote access to healthy food for everyone who lives in and around the Junction.
Central to our mission is our Share The Harvest program. We use proceeds from the market to provide food-insecure individuals and households access to fresh, local food, in the form of “market dollars” they can use to shop at the market.
Working with partners like the Four Villages Community Health Centre, JFM strives each year to reach individuals and households who are identified as food insecure, and to provide them with market dollars that can be used at the market. This empowers people to purchase food at the weekly market, and contributes to building a stronger, healthier, and more inclusive community.
Food insecurity is when a person or household is not able to afford sufficient and dependable access to food for themselves and their family.
In Canada, about 1 in 8 households are food insecure, but in Toronto, the number is closer to 1 in 5. Food insecurity means that people may have to choose between buying food and other expenses, like rent. It also means that people may be more likely to choose less costly food, like fast food, which can be less nutritious and have other consequences on people’s health, the environment, and the community.
Our Share The Harvest program (known previously as the Voucher Program) began in 2012 through a small, one-time grant. Since then, the JFM has worked to build sustainable revenue, primarily through events like our annual Junction Night Market.
With COVID-19 restrictions making events like the Night Market no longer possible, the JFM has made a commitment to continue funding Share The Harvest, despite not having a steady source of revenue. This has meant using our market’s reserves to fund the program, as well as relying on the generous donations of community members like you.